What to Look for in a Sales Candidate Pt 2

What to Look for in a Sales Candidate Pt 2

Transcript: Hey guys, this is Ben Lai from Sales Ethos. This is part two of what I would look for in a sales candidate.

Previously, I talked about the importance of being willing to learn, that they’re constantly improving, and they’re humble enough to accept feedback.

What to Look for in a Sales Candidate: Look for someone who is purpose driven

My second trait that I would look for is someone who is purpose driven. The the sales profession requires an enormous amount of initiative. You have to have a very strong belief in what you’re doing, and that it’s for a bigger purpose. Otherwise, the lack of conviction is going to come through, and their effectiveness is going to be severely limited.

Furthermore, if they have no personal ambition, if they’re not trying to go for something, then the amount of effort they’re going to put in and their willingness to step outside their comfort zone is going to be very limited. So being purpose driven, is really important.

What to Look for in a Sales Candidate: Look for selflessness

And as qualifier, I would keep an eye on what purpose they’re looking for. If they’re only self-interested, that’s a big red flag to me. If they’re only talking about, you know, the goals that they want to achieve… The car they want to buy, the house they want to buy. The commission’s they want to earn… That’s not really a good purpose to have. It’s not very powerful.

If on the other hand, they start using language such as “They want to add value to your company or make a real difference in the clients.” Those are really good indicators that they are purpose driven, and they’re going to be motivated by their beliefs.

What to Look for in a Sales Candidate: Conclusion

So that’s what I think, that’s my second important trait that I would look for in ideal sales candidates. Once again, would love your input on what you think about this trait as well as your thoughts on what to look for. I’ll see you at the next video. Don’t forget to like and subscribe, and remember that integrity plus skills equals success!

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Sales Ethos helps companies increase revenue through sales training in Melbourne. We achieve results through sales coaching, customer service training, sales management training, and sales process consulting. Ben Lai is a sales trainer and business coach in Melbourne, and offers public sales training courses in Melbourne.

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