SALES coach melbourne
Sales coaching and mentoring
Ignite your sales and sell with purpose, with tailored coaching and mentoring. Built on emotional intelligence. Focused on you.
Clients from Startups to $80M+ Annual Turnover
As Featured In
Sell with confidence
Selling isn’t just for those with the ‘gift of the gab’. It’s a skill anyone can grow. And through our coaching programs, you can improve your sales, customer relationships and performance. No matter your experience. How?
Our sales coaching starts and ends with YOU. We personalise our sales coaching to your goals, needs and experience. All with a values-driven approach – and built on emotional intelligence – to set you up for long-term success.
Sales coaching that focuses on you
Our sales coaching not only identifies areas of improvement, it focuses on your needs and aligns with your values. We then incorporate the latest selling methods, emotional intelligence insights, and sales tools to help you succeed.
“Our sales coaching starts and ends with YOU. We personalise our sales coaching to your goals, needs and experience. All with a values-driven approach – and built on emotional intelligence – to set you up for long-term success.”
Our sales coaching programs at a glance
1-on-1 personalised sales coaching and mentoring
Suitable for introverts
Ethical approach, built on emotional intelligence
Weekly coaching plus live feedback and advice
Remote coaching, Melbourne and Australia wide
Coaching for sales professionals and entrepreneurs
Coaching personalised to your sales journey
Whether you lack confidence or want to enhance your sales skills, sales coach Ben Lai can coach you to selling success.
Gavin Hopper Testimonial for Sales Ethos
How we tailor your sales coaching program
We customise your sales coaching by taking the time to understand you, your experience, goals, and defining what sales success looks like to you.
Each and every sales coaching program is unique – tailored to your specific needs – incorporating sales training, live feedback and one-on-one coaching sessions.
Our 4 step coaching approach
Identify and define
Refine and enhance your sales performance and process – from networking and acquisition to conversion. Gaining sales engagement templates for LinkedIn (email or other channels) that convert, creating compelling sales content for prospecting.
Ready to take the next step?
Book a one-on-one meeting with Ben to start your conversation.
Start within a week
Coaching and mentoring options
Sales coaching for sales professionals
Our sales coaching programs are ideal for sales professionals, sales teams, customer service and technical staff, or other non-sales teams wanting to enhance their selling skills.
Coaching sessions can also be provided bi-weekly or monthly.
- Tailored coaching plan over 4, 8 and 12 weeks
- Sessions provided remotely or in-person on request
- Weekly online training modules and coaching
- Session recordings and additional support
- Sales meeting and pitch feedback
- Dedicated coaching and mentoring with sales coach Ben Lai
- Plus access to the Sales Ethos sales training library for up to 3 months.
Coaching that makes a difference
Our clients are proof that our ethical approach to sales coaching makes a difference. We don’t just coach on the latest sales techniques to boost performance. It’s about ethically selling with emotional intelligence, creating customer connections that last.
He helped me transform how how I think about sales and become a lot more effective in my work as a sales person. I started seeing results within weeks.
If you want to enjoy sales and also see real improvement in your results, you should definitely talk to Ben. Put in the required effort and follow his advise, and you can achieve all your ambitious goals. Mine was to increase revenue by 50% and I achieved that before the training was over!
I have no hesitation in recommending Ben’s classes and sales coaching.
Director and Founder of Sales Ethos
Meet your sales trainer: Ben Lai
Did you know that Emotional Intelligence (EQ) is a far greater predictor of sales success than IQ? Fortunately, Emotional Intelligence is a fully learnable skill!
Our ethical and values-focused approach will help you challenge and reset your mindset, inspire motivation, and enhance how you sell. Helping you strengthen relationships, boost your performance, and (most importantly) sell with integrity, empathy and authenticity.