Did you know that Emotional Intelligence (EQ) is a far greater predictor of success than IQ? This is particularly true in the sales and health professions. Your team’s ability to empathise with and influence others will ultimately determine the height of their achievement. Fortunately, unlike IQ, Emotional Intelligence is a fully learnable skill!

Having had the privilege of working for the medical and sales professions, Ben Lai is uniquely positioned to combine the wisdom from both industries. We have created a framework that will help your team to augment their emotional intelligence with integrity, empathy, and authenticity.

To see if our sales training fits your needs, contact us for a complimentary consultation!


Sales Training Melbourne




ETHICAL – we abide by ethical and moral principles resulting in long-term success

TRANSPARENT – we are truthful and forthcoming, building trust

HOLISTIC – we develop the WHOLE sales professional, not just sales techniques

ORGANIC – we build relationships by authentically caring for our clients

SCIENTIFIC – we use evidence based practices, yielding predictable results


Sales Training Melbourne Clients
Sales Training Melbourne Clients

How to Sell as an Introvert

Featured Blog: How to Sell as an Introvert, and Why They Are Perfect for Sales

I am a natural introvert. Consequently, when I first started my sales career, I was terrified to pick up the phone to call existing clients to sell our products. The fact that I am now a sales trainer is proof that if I could become successful in sales, you can too!

Tip #1: Change Your Mindset

If you can consciously ignore the negativity and endeavour to be better than commission-hungry salespeople, you will be miles ahead. Simply focusing on giving value rather than taking money from people can make a major difference in your sales.

As an introvert, we are naturally good at asking diagnostic questions. A helpful mental image is of a doctor. Typically, when seeing a patient, they will ask numerous questions before making a diagnosis and recommending a treatment. Using this imagery will do wonders to your self-esteem, sense of purpose, and selling ability!

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enquire about SALES training

Drop us a line or request a complimentary sales consultation. We will offer insights into your biggest sales challange, with absolutely no obligation to commit!

Melbourne Office

Ph: 1300 974 377

Waterman Business Centre, Level 2, UL40
1341 Dandenong Road, Chadstone 3148