BUSINESS SALES COACHING
Sales coaching for business owners
Sell what you do with confidence, driving new opportunities and growth for your business. Ethically and in line with your values.
9+ Years Coaching & Mentoring Experience
Tailored to Business
Owners & Entrepreneurs
Clients from Startups
to $80M+ Annual Turnover
As Featured In
Boost your sales revenue
Sales coaching for non-salespeople
You’ve got a great business. You’re an expert at what you do. Sales just isn’t your ‘thing’ or what you do best, but it’s essential to your growth. And sales staff aren’t on the cards (or books).
Gain the tools you need to drive new business, increase profitability, and grow your business, with tailored sales coaching and mentoring. Designed specifically to your business challenges, needs and objectives. All built on emotional intelligence techniques and a values-driven approach.
Designed for the unique
challenges of business owners
Personalised sales coaching
Sales training included
Short and long term options
Sales coaching that focuses on your business goals
- Enhances your communication and sales confidence
- Ensures you’re charging what you’re worth, increasing your profitability
- Helps you better communicate (and define) your unique selling points
- Turns connections into meaningful meetings and sales
- Closes deals faster and creates opportunities for more recurring revenue
Our business sales coaching programs at a glance
1-on-1 sales coaching and mentoring
Specific to business owners and entrepreneurs
Sales coaching personalised to your goals
Weekly sessions, live feedback and sales advice
Virtual (remote) coaching, Melbourne and Australia wide
Built on emotional intelligence, aligned with your values
Sales coaching specific to your business challenges
Through a personalised sales coaching program with sales coach Ben Lai, you’ll gain the tools you need to thrive.
Shane Chad from Digital Squad Testimonial for Sales Ethos
How we tailor your sales coaching program
Our sales coaching programs start and end with YOU. We take the time to understand your business, your challenges, business strategy, and your personal (and business) sales goals, defining what sales success looks like for you.
Each sales coaching program is personalised to your specific business needs, incorporating the latest sales techniques, training modules and one-on-one coaching sessions. All of which we align to your business goals and strategy.
Our 4 step coaching approach
Identify and define
Ready to take the next step?
Start within a week
Coaching and mentoring options
Sales coaching for business owners and entrepreneurs
Our sales coaching programs are designed specifically for business owners who want to learn the art of selling, ethically and in line with their values.
All our coaching programs are available remotely Australia-wide, with in-person available on request for Melbourne. Coaching sessions are typically weekly.
- Tailored coaching plan over 4, 8 and 12 weeks
- Sessions provided remotely or in-person on request
- Weekly online training modules
- Session recordings and additional support
- Business positioning feedback and advice
- Dedicated coaching and mentoring with sales coach Ben Lai
- Available as remote coaching or in person
- Plus access to the Sales Ethos sales training library for up to 3 months
What our sales coaching clients have to say
Our clients are proof that our ethical approach to sales coaching makes a difference. By combining the latest sales tools with emotional intelligence techniques, you’ll be able to drive new business, build your customer base, and uncover new revenue opportunities.
One of the best business coaches working today, and a great person to know. His advice is excellent, timely and very helpful.
Director and Founder of Sales Ethos
Meet your sales coach: Ben Lai
With a background in nursing, selling did not come naturally for Ben. He had to find ways to work with his introversion to sell authentically and effectively.
What this means for you is that you don’t have to “fake it until you make it.” You can be yourself. A better version of yourself. One that can sell effectively without compromising your values or personality.
Ben will help you to sell with integrity, empathy and authenticity.