Hi, it’s Ben Lai from Sales Ethos. Today’s topic is telling the truth. The sales profession unfortunately has a very bad reputation for the behaviour of what’s probably a few unscrupulous individuals. One of the major sins of sales people is lying. Not telling the truth, omitting important information, painting things completely out of what […]
Category Archives: Sales Ethics
07
Mar
Mar
Transcript: Hi guys it’s Ben Lai from Sales Ethos. Today’s video is a follow up from my previous one about authenticity. I’ve entitled this one “How to be authentic in sales.” I think in the sales profession, we have this unique challenge that we want to be true to ourselves, but at the same time, […]
18
Feb
Feb
The final report from the #bankingroyalcommission has been published. What are the consequences of unethical sales practices for the finance industry? Transcript: Hi guys, it’s Ben Lai from Sales Ethos. Today I’m talking about the breaking news on the Banking Royal Commission. This has essentially been a call to arms for better and ethical sales […]
11
Feb
Feb
Transcript: Welcome back. It’s Ben Lai from Sales Ethos. This is part three of “Why Ethical Sales?” In the past two sections I talked about how it is very hard to be unethical and happy at the same time; about how it just makes good business sense to do things the ethical way. Unethical sales […]
07
Feb
Feb
Welcome back. It’s Ben Lai from Sales Ethos. This is part two of “Why Ethical Sales?” In part one I talked about how it is very difficult to be happy and unethical at the same time; the two are at complete odds with one another. Why Ethical Sales? It just makes sense! The second reason […]
07
Feb
Feb
Transcript: Hi it’s Ben Lai from Sales Ethos. Today I’m going to address the question “Should Sales Professionals Use Profanity?” There are some very popular people out in the public space who use profanity as part of their personal branding. Two such examples I can think of are Gary Vaynerchuk and Dan Lok. They’ve just […]
29
Jan
Jan
Transcript: Hi, it’s Ben Lai from Sales Ethos. Today’s topic is “Why Ethical Sales?” You may have noticed that my company name “Sales Ethos” actually translates to “the way that we do things.” The word ethos actually has very strong ties to the word ethics. One of my visions is that the sales culture of […]
24
Oct
Oct
Transcript: Hey, it’s Ben Lai from Sales Ethos, thanks for joining us. Today I’m going to address the question “how to ethically sell an inferior product.” Now, this is going to sound completely contradictory to everything that I represent. Yet, I’ve been asked this question for several times over the last couple of weeks. And […]
16
May
May
An unconventional approach to increase your car dealership’s sales The Problem According to a recent survey conducted by market research company Roy Morgan1, car salesmen ranked rock bottom on their list of most trusted professions. If you run a car dealership, this is a very unfortunate position to be in. You have the burden to […]
17
Nov
Nov
What does it take to be successful in sales? In order to meet revenue quotas, sales managers will often apply high pressure on their team, which then flows on to clients. This can lead to the use of unethical and pushy sales tactics. Is it possible for values and sales to coexist? Thankfully, the answer […]
- 1
- 2