Category Archives: Small Business Sales

Read about how to improve your small business sales as an entrepreneur.

Interview: Traffic X Conversions = Clients

Interview traffic conversions clients

Transcript Ben Lai:                Hey guys, it’s Ben Lai from Sales Ethos and today I’ve got a special guest with me, Irwin Hau. Irwin Hau:           Hey Ben, how are you going? Ben Lai:                Irwin is the founder and director of Chromatix and Irwin, can you tell us a little bit about what Chromatix does? Irwin Hau:           […]

How SEO Complements Sales Efforts

How SEO can boost sales

For more information on how SEO complements sales, contact Shane at www.digitalsquad.com.au Transcript: Ben Lai  Hey guys, it’s Ben Lai, from Sales Ethos, and today I’ve got a special guest with me, Shane Chand. Welcome, Shane! Shane Chand Thanks Ben, good to be here. Ben Lai Today I’ve got a question for Shane because he […]

Interview: How to Charge What You’re Worth

How to Charge What You're Worth

Click here for Dr Rachel Abramson’s website How to Charge What You’re Worth: Introduction Ben Lai: Welcome back. It’s Ben Lai from Sales Ethos, and I’ve got Dr. Rachel Abramson joining us again today. Dr. Rachel Abramson: G’day! Ben Lai:  So Rachel today, my question for you is; we talked about people charging what they’re […]

Interview with Dr Abramson: Is Money the Root of all Evil?

Is money the root of all evil

Transcript for Is Money the Root of all Evil? Click here for Dr Rachel Abramson’s website Ben Lai Welcome back guys. This is Ben Lai from Sales Ethos, and I’ve got with me again Dr. Rachel Abramson. My question for you today Dr. Rachel is… Can I call you doctor? Or should I just call you […]

Why You Should Collaborate with Competitors

Why You Should Collaborate with Competitors

Sales Training for Entrepreneurs This is probably going to be the craziest advice you’ll hear all week… But yes, I’m recommending that you pick up the phone, call your direct competitors, and offer to buy them coffee. Before you commit me to Melbourne’s business coach mental hospital, here are a few personal examples for you […]

How to Protect Your Business’ Reputation

How to Protect Your Business’ Reputation

Is it true that “Any publicity is good publicity?” Surprisingly, a 2010 study showed that negative reviews can actually increase sales1. Before you go and do something silly, please note that this is an exception to the rule! Further, there were very specific circumstances that created this anomaly. Today we are going to look at […]

Top 3 Predictions for the Sales Profession in 2019

Top 3 Predictions for the Sales Profession in 2019

Sales Training for Sales Professionals and Entrepreneurs The sales profession is continuously changing. As sales professionals, we must adapt to stay relevant to our clients. While it may feel a little early to be talking about 2019, it would be prudent for us to begin preparations to ensure our success in the years to come. […]

How to Convert More Leads into Sales

How to Convert More Leads into Sales

Sales Training for Entrepreneurs Is your marketing spend producing interested leads, but not converting into sales? If you are spending thousands on SEO (Search Engine Optimisation), PPC (Pay Per Click), or any other marketing campaigns, it makes sense to treat these prospects with the greatest care. Unfortunately, many small to medium businesses are letting precious […]

How to Gain Credibility When Starting Your Small Business

How to Gain Credibility When Starting Your Small Business

Small Business Sales Training Have you ever dreaded being asked the question “Who else have you worked with?” at meetings with potential clients? When you have only just started, you’re going to need other ways to sell your product without a track record. Don’t worry, there are ways to be credible when starting out. Here […]

Top 3 Practical Sales Tips for Startups

Top 3 Practical Sales Tips for Startups

After creating a product or service, your first priority must be finding your first clients. Cash is the lifeblood of the startup, and your savings/capital will not last long without it. If you find yourself unsure where to start with your sales and marketing efforts, today’s article will provide three practical sales tips for you […]