Transcript: Hi, it's Ben Lai from Sales Ethos. Today's topic is "Why Ethical Sales?" You may have noticed that my company name "Sales Ethos" actually translates to "the way that we do things." The word ethos actually has very strong ties to the word ethics. One of my...
Hi, it's Ben Lai from Sales Ethos. This is part two of my book review and summary of Tony Hsieh's book Delivering Happiness. So just to give you a quick rehash, Zappos is a huge ecommerce company in the States that sells shoes. For this part of the video, what I want...
Transcript: Hi, it's Ben Lai from Sales Ethos. Today I'm doing a book review of the title "Delivering Happiness: a path to profit, passion and purpose by Tony Hsieh. This is an excellent book for those of you who are looking to improve your company culture. And just...
Transcript: Hi, it's Ben Lai from Sales Ethos. Today I'm going to talk about how to boost sales morale in 2019. With the holidays coming to a close, many sales people are going to feel a little bit sluggish coming back to work. I'm sure many of you are trying to think...
Transcript: Hi, it's Ben Lai from Sales Ethos. Today I'm going to address the question “Who should I put through sales training?” This may originally sound like a no brainer. However, I would like to contend that there are many other considerations for who you should...
Transcript: Hi, it's Ben Lai from Sales Ethos. Today I'm going to answer the question “How to Sell an Intangible Product.” I've been asked a couple of times over the last few weeks on how to sell an intangible product. Most people will tell me that they have no...
"Why People Hate Selling" Transcript: https://youtu.be/8d8GfQEWrKU Hi, this is Ben Lai from Sales Ethos. Today's video is for managers. Specifically, managers of customer service staff and underperforming salespeople. I'm going to address the question “Why people hate...
What to Do When Prospects Ask For a Discount Transcript: Hey guys, it's Ben Lai from Sales Ethos. With Black Friday coming to a close, I thought I would address the question “What to do when prospects ask for a discount.” Now mind you, most of the time when this...
Transcript: Hey guys it's Ben Lai from Sales Ethos. Today I'm going to share with you three things that we should be hugely grateful for. Gratitude and optimism are key ingredients for highly effective sales people and entrepreneurs. So what I'm going to do is share...